A field guide for the latest in Facebook marketing, and a few things about Twitter too. Twitter Makes it Easier for Advertisers to Target Live Event Discussion with New Insights Real-time coverage remains the micro-blog network’s key differentiator, and key advantage against other social media sites, and now Twitter’s looking to further capitalize on
Snapchat gives its content partners first billing, Facebook took a page out of YouTube’s book, and Twitter graduated to clickable cards. This week in social, in case you missed it. Twitter Says Bye, Bye, Bye to URLs Because Twitter wants to be just like Facebook, it’s getting rid of URLs on mobile opting instead to
Instagram adds a 1080-pixel resolution option, Facebook now offers the ability to “detach” videos and Tinder is making it possible to match with a verified celebrity. Read on to find out why your news feed is having the best week ever. Facebook Introduces New “Floating” Video Player, Continues Push on Video Content Facebook’s march towards online
Modesty isn’t our strong suit here at Big Fuel. Let’s face it, in social media there’s no such thing as modesty: it’s all about self-promotion. So when the Shorty Awards opened their submissions we felt like it was time to toot our own horn and show off one of our proudest achievements: The Break-Up Letter.
Opt-in marketing isn’t new. In fact, it goes as far back as magazines, catalogs, and newspapers. Anything you willingly subscribe to is a form of opt-in marketing. Email was the first major game changer for opt-in marketing, and still remains the most popular form for marketers—but the landscape is quickly growing larger. Marketers now have
This week brought some major changes to the main social platforms. Stormy clouds are forming above brands on Facebook, Twitter just became more conversational, and WhatsApp hit 800 million monthly users. Grab your umbrella and read away. Facebook News Feed Reprioritizes Your Real Friends Above Pages Facebook is reconfiguring News Feed to show content from