Back in April, Mom-entum and #moms4moms joined forces with some influential moms and Christy Turlington and her Every Mother Counts initiative to spread the word about maternal deaths that are happening every day in the U.S. and around the world. We had a rocking twitter party with over 21.3 million impressions, 175 moms wrote blog posts and it was picked up on over 250 news site truly showing the power of social media moms.
Just last week, ABC News along with the United Nations Foundation launched their Million Moms Challenge. And I was lucky enough to be invited to join some moms for a breakfast at ABC News.
The Challenge is a call-to-action to engage a million Americans with millions of moms overseas to raise awareness about the challenges facing moms and babies in the developing world.
• Every 90 seconds a woman dies in childbirth.
• In the US, 2 women die each day from a pregnancy-related complication.
• Globally, 100 women die each day in pregnancy/childbirth
• 15% of all pregnancies result in complications during labor and delivery and sometimes are fatal.
• We have the knowledge to prevent 90% of all maternal deaths.
The Million Moms Challenge will be featured in weekly segments across ABC News (including Good Morning America, World News with Diane Sawyer, Nightline and 2020)… leading up to a Diane Sawyer primetime hour in December on maternal health.
Companies and celebs are joining forces to have impact on this. Companies like Johnson & Johnson who is donating $100,000 when we sign up the first 100,000 moms. The money will be given to several NGOs helping moms and babies around the world.
There are many ways you can get involved. Sign up, donate old phones, donate money or just simply help to spread the word.