The Day After Earth Day
7 years ago 0 3

To start, let’s clarify the opinions stated here in no way reflect those of Big Fuel or its affiliated organizations. Earth day is a joke… …And not the kind of funny-funny-ha-ha jokes that go viral in social media; more the kind where you’re loudly vocalizing your celebration of some thing and someone else says, “that’s

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Taxes in the Age of Social Media. We’ve come a long way baby.
7 years ago 0 1

A couple of weeks ago, I started stressing out because 2011 was a busy and fiscally crazy year for me. I was a freelance producer at an ad agency helping rollout a global CMS for a Fortune 500 company, while at the same time producing a comedy show in NYC and another stage production on

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CES 2012 – Creative Talks Live
7 years ago 0 0

I had the pleasure of sitting down with Kim Gould from Facebook’s marketing and communications team at this year’s CES. We had a great discussion around trends in technology, social media and more. This was a terrific way to cap off a very productive week in Vegas, where I had the pleasure of meeting some

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Would You “Like” to Feed America?
7 years ago 0 0

As the world’s go-to spot for “sharing,” Facebook provides a natural environment for harnessing the holiday spirit of giving. In light of Thanksgiving, I specifically examined how brands were enlisting Facebook fans to “feed America.” Below are some do’s and don’ts we can gather from three brands using vastly different social strategies to support food

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Mary Meeker Presents 2011 Internet Trends
7 years ago 0 0

Kleiner Perkins partner and former Morgan Stanley analyst Mary Meeker took the stage at Web 2.0 Summit to present her annual trends report.  The deck is filled with tons of stats and insights that I found fascinating and felt compared to share.  That Mary Meeker is one smart lady… KPCB Internet Trends (2011) Her 12

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Avi Savar on Fox News
8 years ago 0 3

I had the opportunity to appear on Fox News recently to talk about social media in the workplace and key tenants to success in social media.  Here is the clip from my segment – thankfully I don’t look exhausted and didn’t embarrass myself too much… but you be the judge!

Social Sculpture: How Social Media Has Turned Us All Into Artists
8 years ago 0 0

Social Sculpture View more presentations from Kimberly Reyes

What’s the Deal? An Update on your Favorite Daily Deal Sites
8 years ago 0 0

We all love a good deal, and nothing shows that more than the explosive success of daily deal sites. Lets see who they are, where they stand, and where they are going, if anywhere. Groupon, the first major deal-of-the-day program, launched in November 2008. It took a mere 16 months for the company to reach

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Turning Word of Mouth and Social Media into Sales
8 years ago 0 0

It’s the $64,000 question: “Can social media and Word of Mouth marketing make me money?” We see examples of it happening all the time, but no one seems to be offering up any prescriptive solutions. Is there a formula for employing social media to drive measurable increases in qualified leads, traffic, and sales? The good news is that there are answers!

Why you should care about 4Square.
8 years ago 0 0

Mark my words, Geo-location will be at the heart of Social Media. Social Media Is About Me. I had the good fortune to hear Peter Theil speak a few weeks ago.  He shared a lot of wisdom from behind his podium — one memorable moment for me was his answer to the question “why did

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10 Reasons Brands Need a Social Media AOR
8 years ago 0 1

Is 2011 the Year of the Social Media AOR? There is no doubt social media is here to stay. Anyone who still says that social is a flash in the pan (and yes, there are people are still saying it) must be living on a different planet. So now that social has crossed the chasm,

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