“Slam Dunk” Marketing
6 years ago 0 0

Prepare to hear something incredibly insightful that you’ve never heard before: social media is a growing part of nearly every brand’s marketing mix (and they say you can’t pick up sarcasm via text). Ok, it’s a bit cliché, but that’s for good reason. I don’t think anyone would disagree that the percentage of marketing hours

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Is Video Social?
6 years ago 0 1

Because the silent, frequent, and written language-based interaction between human beings via an electronic medium has been the main characteristic of social media, video has many times, in my experience as a producer, been said to be “not-that-social.” Well…not so fast. From the moment most of us are born, auditory and visual stimuli (and, yes,

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The Current Battle for Talent
7 years ago 0 0

There is a lot of talk about the War for Talent, again. This happens now and then, typically post-recession or economic struggle. It is my firm belief that the War will never end and you must have a strategy for the War, not the battle. Most companies right now are fighting the battle – using a very

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A Social Labs Special: Quarterly Technology Round Up
7 years ago 0 0

At Big Fuel Social Labs, we are constantly on the lookout for cutting-edge technology that will make a difference in how we connect and communicate. Often, we catch wind of seedling ideas or newly launched startups whose implications may not be obvious at first, but still intrigue us and stimulate our imaginations. Here’s what caught

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CES 2012 – Creative Talks Live
7 years ago 0 0

I had the pleasure of sitting down with Kim Gould from Facebook’s marketing and communications team at this year’s CES. We had a great discussion around trends in technology, social media and more. This was a terrific way to cap off a very productive week in Vegas, where I had the pleasure of meeting some

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From Ruby to Rifles: The Tech Team Goes on an Adventure!
7 years ago 0 0

When someone says the words “team building exercise,” most of us run for the nearest exit with dark thoughts in our heads of awkward trust falls and of Frank from accounting sharing a little too much with the group about his recent divorce. Here at Big Fuel, we try to do things a little differently.

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A Tech Girl’s Holiday Wishlist
7 years ago 0 0

Hey guys! Alana Edmunds here, Tech Lead at Big Fuel. When it comes to shopping for the gadget-obsessed gal in your life, you’ll need to do a lot of research. It’s not just about the coolest high-tech toy on the market; it has to be functional and stylish as well. Since that’s a pretty tall

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One Hack of a Day: a Creative Crashes the Times Open Hack Day
7 years ago 0 0

Let’s take a minute and give props to The New York Times. Newspapers are struggling all over, but the Times is making digital waves. I’m not just talking about digital subscriptions; the Times is opening itself to innovative development with its annual Times Open series, a Developer Network that allows developers that tap into their

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Focusing on the Future: Steps to Stay Relevant
7 years ago 0 0

Photo via New York Times It’s safe to say that all “knowledge-worker” professionals know that we must always be focusing and planning for the future. In finance (401k! long-term savings!) in health (get those annual checkups!) and other aspects of our lives. It always comes down to time- where can you make trade-offs? How can you

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Facebook Vs. Google+: The Data Game
7 years ago 0 0

This past Thursday, Big Fuel welcomed some folks from the Google to our office to teach us all about Google+ and answer our questions…and boy did we have a lot of questions! As the Technorati and laypeople begin to adopt the new social network meant to rival Facebook, issues and concerns are popping up, like

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NYC on Rails Hackfest
7 years ago 0 0

Here at Big Fuel, we’re always looking for opportunities to host or sponsor anything that has to do with Ruby, Rails and all that lies between.

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