Welcome Home Facebook
6 years ago 0 0

Yesterday, Facebook announced the long awaited Facebook Home experience. As always with any social media announcement, our team was all ears, streaming the event on every computer in sight, live tweeting from every Twitter handle and providing some entertaining and insightful commentary. So, we thought we would share what we’ve learned so far:

Klout Scores, Facebook Politics and the rest of This Week in Social Media
6 years ago 0 0

The past week brought a fresh batch of channel developments. Under any other context, this would be considered a busy week, but in our realm, this is as boring as it gets, which is not boring at all as far as we’re concerned. As if there is ever a dull moment in social media! Did

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How Veronica Mars changed the relationship fans have with Hollywood
6 years ago 0 1

When Rob Thomas and Kristen Bell’s people reached out to Big Fuel to help with the Veronica Mars Kickstarter project, none of us could have anticipated the consumer response. Sure, we were excited and optimistic to work with the writer (Rob) and star (Kristen) of the once-popular show, but keep in mind that no film

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ABC Million Moms & the United Nations Foundation fight childhood pneumonia.
7 years ago 0 0

I received an email as a part of the ABC Million Moms Challenge. So I tweeted about pneumonia and how it’s killing children around the world. And it lit up my stream with moms talking about personal experiences with pneumonia: family, friends and children dying from it, secondary diseases as a result like exercise induced

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The Children’s PLACE is hosting a holiday party- and you’re invited!!
7 years ago 0 0

Be sure to mark your calendar! Jennie Garth, of Beverly Hills 90210, will be hosting for our client,  The Children’s PLACE Holiday Twitter chat next Tuesday, November 15th at 9:00pm until 10pm. EST. The Children’s PLACE Holiday Twitter chat Tuesday, November 15th 9pm-10pm EST Jennie will be discussing and asking about tips for Thanksgiving, holiday

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You asked for it: come join the Mom-entum “Rule The House” twitter party.
7 years ago 0 0

One of the keys to social media is listening to your community. Well, the Mom-entum community has spoken and asked for a twitter party. Not only did they ask, but several volunteered to be co-hosts and to gather twitter party prizes. So in the spirit of following an important social media rule of thumb, I’m

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Moms wage the first ever “blog in” at the upcoming presidential campaign.
7 years ago 0 0

There has already been conversation around the Walmart moms and their ability to sway conversation and direction for the upcoming presidential campaign race. And they won’t be the only moms weighing in. Avital Norman Nathman of The Mamafesto and Lisa Duggan of TheMotherHoodBlog have gotten together to stage the first every “blog in” to gather

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The Macaroni Kid publisher network proves “pigs fly.”
7 years ago 0 0

I was invited to speak at the Macaroni Kid annual meeting that was held this weekend in Fort Lauderdale. About 100 moms gathered for their second annual event. 100 wonderful moms all wearing pink t-shirts with a pink pig emblazoned on the back. What’s the story behind the pig? When the concept for Macaroni Kid

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Meet Tereza Nemessanyi, Founder and CEO of Honestly Now.
7 years ago 0 0

I meet so many interesting moms in the course of writing Mom-entum. Moms at the beginning of their foray into social media to Mom-trepeneurs starting businesses. I’d like you to hear Tereza Nemessanyi’s personal story. Tereza has a company called Honestly Now currently in beta. She has assembled a veritable Who’s Who of experts to

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A story about Starbucks, a mugger and the kindness of strangers.
7 years ago 0 1

Last weekend my daughter got mugged on the way to a practice test. She wasn’t harmed, just frightened as the thief got up in her face and demanded her money. But he didn’t just take her $17, he also demanded her Starbucks. I thought at first he had asked for her Starbucks card, but it

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United Nations Foundation launches social media campaign for children: Shot@Life
7 years ago 0 0

Last Wednesday evening, I attended a cocktail for the launch of a United Nations Foundation campaign called Shot@Life. Mothers are dying around the world from pregnancy and pregnancy related complications, but children are also dying from lack of access to vaccinations. “Shot@Life educates, connects and empowers Americans to champion vaccines as one of the most

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