This Week in Social, #ICYMI: 1/23, 2015
4 years ago 0 0

For this week’s Social Scoop we’re serving up a lesson on how to use social media to reach millennials from none other than the President of the United States, new details on Facebook’s war on prank news stories, and a $40 million retrograde acquisition by Twitter.   The SOCIAL State of the Union 2015 The White

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This Week in Social, #ICYMI: 1/9, 2015
4 years ago 0 0

The second week of the new year was another exciting week in social! Included in our weekly roundup we have an article reporting the receptiveness of Snapchat users to advertising on the platform, evidence of the tremendous growth of Facebook video, and the who, what, & where of social media platforms in 2014. Users Are Very Receptive

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Mobile Photography is the Real Deal
4 years ago 0 0

Remember when your first brick phone had a camera? A terrible, horrible, very bad camera? How times have changed. Mobile cameras are rapidly developing technologically, to the point that they are a hot topic at this year’s CES, a global consumer electronics and consumer technology tradeshow. Not only are mobile cameras approaching the same quality

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Being “good for a girl.”
6 years ago 0 2

So Yahoo has a new CEO and the world is buzzing because of it. Not just because she a female with a new, big job, but because she is also pregnant and plans on working through her maternity leave and returning to the job a few weeks after giving birth. Good luck with that, Marissa

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Five Steps to Go From College Senior to Senior Director of Social Media
7 years ago 0 0

My girlfriend’s little cousin is a Junior at UNC Chapel Hill, aspiring for a career in “marketing or PR, or something like that.” That relatively open outlook is much more targeted than my own was at her age, which went something like, “I don’t want to work a lot and I want to make a

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Foursquare As a Local Discovery Engine – The Game-Changer I’ve Been Waiting For
7 years ago 0 1

“Soon success and failure in the mobile app world will depend on developers building a user experience that is simple and intuitive – something that will use an advanced technology to make a process more efficient. A natural extension of our brains.” Yes, I’m starting out a blog post with something I wrote a few

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“Slam Dunk” Marketing
7 years ago 0 0

Prepare to hear something incredibly insightful that you’ve never heard before: social media is a growing part of nearly every brand’s marketing mix (and they say you can’t pick up sarcasm via text). Ok, it’s a bit cliché, but that’s for good reason. I don’t think anyone would disagree that the percentage of marketing hours

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Facebook vs. Hoarders
7 years ago 0 0

People like to collect things. They collect baseball cards,  furniture, mugs, flags, comic books, Star Wars action figures and a number of other items you may not consider having in your house. Shows like Hoarders and Storage Wars are not popular because these are isolated incidents. The sad part is that most people do nothing

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The Current Battle for Talent
7 years ago 0 0

There is a lot of talk about the War for Talent, again. This happens now and then, typically post-recession or economic struggle. It is my firm belief that the War will never end and you must have a strategy for the War, not the battle. Most companies right now are fighting the battle – using a very

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The Homestretch: Driving Action Through Interest Marketing
7 years ago 0 0

On the surface, Pinterest is a photo-sharing site, with a few significant deviations from competitive products. But beneath the surface, Pinterest is a crucible of our hopes and dreams. It’s the designer outfit we want to own, the car we want to drive, the gourmet meal we want to cook, and the travel destinations on

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Social Media Week: Creating Music for the Social Web
7 years ago 0 0

Social Media Week’s Creating Music for the Social Web panel, hosted by SoundCtrl, took place this morning at Hearst Magazines, the Art & Culture Content Hub for this week’s events. Pitchfork Media President Chris Kaskie kicked off the morning with a keynote speech, where he talked about Pitchfork’s role as a kind of music discovery

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