Three Instagram Sub-Trends You’re Missing Out On
4 years ago 0 0
We’ve all seen people’s food pictures on Instagram. Most of us follow a fashion blogger or two, and we all know about the communities that surround cute dogs. But we don’t all know about the spinoffs: the innovators who decided to do something just a little bit different. Today we'll venture into some of these semi-viral communities

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This Week in Social, #ICYMI: 1/9, 2015
4 years ago 0 0

The second week of the new year was another exciting week in social! Included in our weekly roundup we have an article reporting the receptiveness of Snapchat users to advertising on the platform, evidence of the tremendous growth of Facebook video, and the who, what, & where of social media platforms in 2014. Users Are Very Receptive

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Mobile Photography is the Real Deal
4 years ago 0 0

Remember when your first brick phone had a camera? A terrible, horrible, very bad camera? How times have changed. Mobile cameras are rapidly developing technologically, to the point that they are a hot topic at this year’s CES, a global consumer electronics and consumer technology tradeshow. Not only are mobile cameras approaching the same quality

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The Most Sought-After Wizard in Tomorrow’s Advertising?
6 years ago 0 0

When I got into this business, a friend suggested I read Ogilvy on Advertising, the industry insights of a man who had been described as “the most sought after wizard in today’s advertising.” I don’t know who called him that, it could have been his uncle or the publisher of his book for all I

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Who Are The Modern-Day Mad Men?
6 years ago 0 1

I just recently started watching Mad Men. At first I didn’t succumb to the hype, even with people telling me I’d LOVE the show (presumably because I work in advertising and know what cufflinks are). Instead my viewership began when my boss insinuated that I be ashamed for asking what Mad Men ads all over

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Dwight’s Got Soul: Rainn Wilson Takes Social Conversation to a Deeper Level
7 years ago 0 0

Dwight Schrute might be one of the best television characters of all time…certainly one of the most creatively conceived. Who doesn’t love a proud beet farmer with the gullibility of a 5-year-old? That being said, it should come as no surprise that Rainn Wilson, the actor responsible for Dwight, knows how to make a crowd

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Are You Ready To Be a Fueler?: Creative Edition
7 years ago 0 0

Join Sr. Copywriter Erin Doyle and the rest of our Creative Team when you apply at www.bigfuel.com/jobs

It’s like peanut butter and jelly.
8 years ago 0 0

As an Art Director / Designer working in the social media and tech scene you sometimes question your role in our ever changing playground. As technology evolves and information becomes easier to get at user’s fingertips, you run across some funny questions. “Do fonts and colors really matter?” or “I never care about design as long

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99 most useful Social Media Blog posts of 2009
9 years ago 0 5

Last week Adam Vincenzini published a terrific list of Social Media blog posts from 2009.  Looking through this list, I started thinking about how much has happened over the last year in the world of Social.  As we now enter 2010, there is no doubt that we will see continued exponential growth in what has

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Key Learnings in Online Video Viewing
9 years ago 0 2

Eyeblaster’s “Global Benchmark Report 2009” claimed that size mattered less than creative for online video ad success. But data from PointRoll and Accustream iMedia Research shows formats and sizes do have an effect on completion rates. Untethered videos performed best. In addition, large horizontal formats and small rectangles performed very well. PointRoll’s “Online Video Advertising

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Mary Kay Study on the Ten Things Women Want…Number 9 is social media.
9 years ago 0 14

Mary Kay released a global study they conducted on the top things women want. The study released in July covered women’s thoughts from the U.S., Mexico, China, Russia, Brazil, Korea and Ukraine. The women were randomly selected based on age, lifestyle and other factors. They were asked to bring a friend along. Number 9 on

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