Instagram Ads, Facebook Home and the rest of This Week in Social Media
6 years ago 0 0

Another week gone by and another round of social news. Twitter, Facebook and Instagram all made big splashes this week with new products, new functionality and some interesting strategic changes. Here’s the full rundown on this week in social media. Did we miss anything? Send me an email at Daniel.Asulin@bigfuel.com.

Klout Scores, Facebook Politics and the rest of This Week in Social Media
6 years ago 0 0

The past week brought a fresh batch of channel developments. Under any other context, this would be considered a busy week, but in our realm, this is as boring as it gets, which is not boring at all as far as we’re concerned. As if there is ever a dull moment in social media! Did

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How Veronica Mars changed the relationship fans have with Hollywood
6 years ago 0 1

When Rob Thomas and Kristen Bell’s people reached out to Big Fuel to help with the Veronica Mars Kickstarter project, none of us could have anticipated the consumer response. Sure, we were excited and optimistic to work with the writer (Rob) and star (Kristen) of the once-popular show, but keep in mind that no film

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Facebook Enables Replies to Comments
6 years ago 0 0

After months of testing, Facebook announced today they will allow users and brand pages to reply directly to comments within the thread on a post. This provides a better user experience, with less spam in long threads, by allowing users to directly engage with the thoughts that interest them. With this change, conversation threads will be

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Veronica Mars, Facebook Hashtags and the rest of This Week in Social Media
6 years ago 0 0

  With something so amorphous and ever evolving like social media, you would be hard-pressed to go back to any week within the last five years and not find some revolutionary development, yet somehow this past one felt extra special. Here are our top five favorite things that happened in social media this past week,

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Top 3 Takeaways from Facebook’s News Feed Announcement
6 years ago 0 0

Here at Big Fuel, there’s nothing that generates quite as much excitement as a new Facebook announcement. So, at 1PM EST, we gathered with anticipation to learn more about the platform we love. And because we knew you may not have been able to tune in, we took a few notes. 1.) You Choose What

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Missed Opportunities: Poland Spring & The State of the Union
6 years ago 0 0

True to the millennial that I am, my favorite hobby in recent years has been live-tweeting big live telecast events. That said, I would like to touch on how brands are or should be tuning into these events, no matter how seemingly irrelevant, to identify new marketing opportunities using the “second screen.” On Tuesday night,

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Missed Opportunities: Poland Spring & The State of the Union
6 years ago 0 0

True to the millennial that I am, my favorite hobby in recent years has been live-tweeting big live telecast events. That said, I would like to touch on how brands are or should be tuning into these events, no matter how seemingly irrelevant, to identify new marketing opportunities using the “second screen.” On Tuesday night,

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Is Your Brand Page Optimized for Graph Search?
6 years ago 0 0

Since its launch on January 15th, Graph Search has been heralded as Facebook’s game-changing third pillar redefining the role of search on the digital landscape. As is the case with any major announcement in the social space, our Brand Channel Management team was sent into a scramble, testing, analyzing and optimizing in order to determine

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Facebook’s Graph Search: Should Google be Worried?
6 years ago 0 0

On Tuesday, Facebook announced Graph Search, an upcoming feature enabling users to sort through anything shared on the site. The move is a direct action against one of their most criticized components, as their search had previously been inaccurate in some instances and completely useless in others. Now, users will be able to search through

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Facebook Needs to Divide to Conquer (Mobile)
6 years ago 0 0

Facebook seems to have started its holiday shopping with rumors that global messaging app Whatsapp is next on its list of companies to buy. As we all wait to see how much Facebook overpaid, we’re reminded of the Instagram fiasco, and everyone’s getting all amped up about what this means for Facebook mobile. Let’s get

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