What does Klout buy you?
7 years ago 0 0

I was pretty popular in high school. Not Justin Beiber popular, but everyone seemed to know my name and remembered me. I was even voted Vice President of my senior class. It’s amazing what a name like Frantz in upstate New York can do for you. Well that, and throwing the biggest non-parent sanctioned party

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The Most Sought-After Wizard in Tomorrow’s Advertising?
7 years ago 0 0

When I got into this business, a friend suggested I read Ogilvy on Advertising, the industry insights of a man who had been described as “the most sought after wizard in today’s advertising.” I don’t know who called him that, it could have been his uncle or the publisher of his book for all I

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Is this truly organic?
7 years ago 0 0

Prior to coming to Big Fuel as a Content Director, I used to work on social video for two major brands, ESPN and Red Bull Media House. During my time there we used to push our video content online and hope that it would be pushed virally through SEO techniques, posting on Facebook pages and

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