Three Instagram Sub-Trends You’re Missing Out On
4 years ago 0 0
We’ve all seen people’s food pictures on Instagram. Most of us follow a fashion blogger or two, and we all know about the communities that surround cute dogs. But we don’t all know about the spinoffs: the innovators who decided to do something just a little bit different. Today we'll venture into some of these semi-viral communities

Read more
This Week in Social, #ICYMI: 1/23, 2015
4 years ago 0 0

For this week’s Social Scoop we’re serving up a lesson on how to use social media to reach millennials from none other than the President of the United States, new details on Facebook’s war on prank news stories, and a $40 million retrograde acquisition by Twitter.   The SOCIAL State of the Union 2015 The White

Read more

This Week in Social, #ICYMI: 1/9, 2015
4 years ago 0 0

The second week of the new year was another exciting week in social! Included in our weekly roundup we have an article reporting the receptiveness of Snapchat users to advertising on the platform, evidence of the tremendous growth of Facebook video, and the who, what, & where of social media platforms in 2014. Users Are Very Receptive

Read more

Mobile Photography is the Real Deal
4 years ago 0 0

Remember when your first brick phone had a camera? A terrible, horrible, very bad camera? How times have changed. Mobile cameras are rapidly developing technologically, to the point that they are a hot topic at this year’s CES, a global consumer electronics and consumer technology tradeshow. Not only are mobile cameras approaching the same quality

Read more

CES ’15 Tuesday take for Brands, Agencies & Marketers
4 years ago 0 0

We are in the midst of CES ’15 and swamped with driverless smart cars, curved 4K TV’s, bendable phones, wearables, cameras and drones. According to CES, 20,000 new products will be announced during the conference and identifying those that matter to marketers will be no easy task. Below are 3 product categories in the news

Read more

Pinterest Answers Marketer Dreams with Launch of Business Accounts
6 years ago 0 0

Today Pinterest made the dreams of hundreds of brand marketers come true with the announcement of new business accounts. From their blog: “We want to help more businesses provide great content on Pinterest and make it easy to pin from their websites. Today, we’re taking a first step toward that goal with some free tools

Read more

Brands Can Be Mean
6 years ago 0 0

Remember back when it was taboo to mention your competitors in your advertising? 10 years ago you told people why they should buy your product, not why they shouldn’t buy another. Back when Bounty kicked the snot out of “the competitor brand” in those absorbency tests, your mind had to make some leaps to place

Read more

What a Girl Wants: Facebook’s New Actions
6 years ago 0 0

On Monday, Facebook quietly debuted its new ‘Collections’ feature with seven initial retail partners which included Pottery Barn, Victoria’s Secret, and Michael Kors. Through Facebook Collections, users can interact with a brand’s products beyond the ‘like,’ by ‘wanting’ and ‘collecting’ photos of items, which get added to a special ‘products’ section of their timelime. Collection

Read more

Why I’ll Buy a Newcastle
6 years ago 0 0

I enjoy beer. I’m certainly no connoisseur (nor could I spell that word without the help of my friends, Red Squiggly and Right Click), but I’m glad to pay a couple extra bucks for the good stuff. That makes me a prime target for premium beer brands, and none do it better than Newcastle. Their

Read more

Cool is cool.
6 years ago 0 0

Apple has over 7MM Facebook fans without posting anything. Chanel is approaching 900K Twitter followers while barely saying a word. Why do some brands have a cult following? Why does it seem like everything Nike or Google does instantly becomes the day’s hot topic? Why do some brands have to spend millions in time and

Read more

How Social Is the Advertising Industry?
6 years ago 0 3

Every day, an agency uploads a presentation to Slideshare, or releases a gated whitepaper, or blogs and tweets about social media best practices. But is it all talk? To find the answer, one needn’t look much further than some of the biggest awards in the industry. Sure, many of them have added social media categories,

Read more

 Load more