This Week in Social, #ICYMI: 1/23, 2015
4 years ago 0 0

For this week’s Social Scoop we’re serving up a lesson on how to use social media to reach millennials from none other than the President of the United States, new details on Facebook’s war on prank news stories, and a $40 million retrograde acquisition by Twitter.   The SOCIAL State of the Union 2015 The White

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“Slam Dunk” Marketing
7 years ago 0 0

Prepare to hear something incredibly insightful that you’ve never heard before: social media is a growing part of nearly every brand’s marketing mix (and they say you can’t pick up sarcasm via text). Ok, it’s a bit cliché, but that’s for good reason. I don’t think anyone would disagree that the percentage of marketing hours

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GM’s New Social Media Marketing Agency Is Staffing Up (btw — that’s us)
8 years ago 0 4

Todd Wasserman at Mashable recently posted a fun story about Big Fuel and the hyper-growth we have been experiencing. Big Fuel, the New York-based agency that handles all of General Motors’ social media marketing, is opening a Detroit office to service the account and is on a hiring binge. Avi Savar, the CEO and founder

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99 most useful Social Media Blog posts of 2009
9 years ago 0 5

Last week Adam Vincenzini published a terrific list of Social Media blog posts from 2009.  Looking through this list, I started thinking about how much has happened over the last year in the world of Social.  As we now enter 2010, there is no doubt that we will see continued exponential growth in what has

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Hulu and Facebook Taking Share Away from YouTube…
9 years ago 0 0

Last week Mashable’s Ben Parr posted this article that made me do a double-take. The numbers speak for themselves: YouTube’s huge lead in online video just got a little bit smaller due to surging growth from two up-and-comers in the video space: Hulu and Facebook. Web analytics firm ComScore released their data for online video

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Facebook Adding Half a Million New Users Every Day!
9 years ago 0 0

In a recent Mashable article, Ben Parr writes about the staggering growth of Facebook. It makes you wonder about the future of the web as we know it — will people stop building websites and focus on building facebook pages? What does this mean for the future of the web and the way that brands

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Alienate Moms? Pepsi Has An App For That
9 years ago 0 0

Here’s a risky application Pepsi launched targeting everyone BUT women in the social marketing space: Pepsi’s latest foray into social media is certainly bold and controversial, but does it go too far? The company recently launched an iPhone application [iTunes link] for its AMP energy drink called “before you score,” with “score” meaning (to put

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Plurchase: eCommerce Goes Social (Marketing to Moms)
9 years ago 0 0

Here’s a great new technology that allows you to shop with your friends, online.  As technology continues to evolve it will enable us all to have more and more interactive experiences as close to reality as possible…virtual reality.  All us Moms out there love to get feedback from our friends, this is a great new

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Social Marketing to Moms: Women and Wikipedia Don’t Mix
9 years ago 0 0

Considering the amount of content and the vast amount of women bloggers on the internet, many were surprised that the latest study from Wikimedia Foundation found only 13% of Wikipedia contributors are women. I’m not so surprised. Posting to Wikipedia is a totally different animal versus expressing yourself on a blog. One is supposed to

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Social Marketing to Moms: Women Rule the Social Web
9 years ago 0 0

…at least according to an infographic by Information is Beautiful. The stats, compiled by Brian Solis from Google Ad Planner data, show that equal numbers of men and women use sites like LinkedIn, DeviantArt and YouTube. When it comes to sites like Flickr, Facebook, Twitter, FriendFeed, MySpace and Bebo, however, women outnumber men. In fact,

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5 Eye-Popping Stats about Twitters billion dollar valuation…
9 years ago 0 0

A week after Twitter raised a reported 100 million dollars in it’s fifth round of funding, there has been much speculation about… well, pretty much anything and everything Twitter-ish.  I came across a posting by Ben Parr on Mashable that listed 5 stats from a recent research report, these numbers are just insane: Twitter’s Value:

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