Owned Is Nailed. Paid Is Flying. Earned Is the Future. Whoever Fuses All 3…
7 years ago 0 5

The relationship between owned, paid, and earned is multi-faceted – with aspects touching strategy, content, measurement and brand value. As alluded to in a recent tweet: From a technology perspective: OWNED is nailed. PAID has taken off. The future lies in EARNED. Whoever FUSES all three will be CROWNED. #in — Michoel Ogince (@Twabbi) May

Read more

Social Media, Travel, and Tourism: My Thoughts on the Belize Road Warriors Program
7 years ago 0 1

With Social Media Week well behind us, we’ve been spending a lot of time the past week exchanging thoughts and ideas from the various sessions we attended. On Friday, I went to a panel at the Tribeca Grand whose subject matter was a lifestyle vertical that I am very interested in exploring: Travel and Tourism.

Read more