Is Your Brand Page Optimized for Graph Search?
6 years ago 0 0

Since its launch on January 15th, Graph Search has been heralded as Facebook’s game-changing third pillar redefining the role of search on the digital landscape. As is the case with any major announcement in the social space, our Brand Channel Management team was sent into a scramble, testing, analyzing and optimizing in order to determine

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Foursquare As a Local Discovery Engine – The Game-Changer I’ve Been Waiting For
7 years ago 0 1

“Soon success and failure in the mobile app world will depend on developers building a user experience that is simple and intuitive – something that will use an advanced technology to make a process more efficient. A natural extension of our brains.” Yes, I’m starting out a blog post with something I wrote a few

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Is this truly organic?
7 years ago 0 0

Prior to coming to Big Fuel as a Content Director, I used to work on social video for two major brands, ESPN and Red Bull Media House. During my time there we used to push our video content online and hope that it would be pushed virally through SEO techniques, posting on Facebook pages and

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Social Media: Paid Media or Earned Media?
8 years ago 0 0

Originally, I had planned to write about app overload in social media marketing – how to keep your social media strategy on track in the face of an ever-growing library of social media apps used by consumers, or, as Big Fuel likes to call them, “audiences”.  But, lately, I find myself having to answer a

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