Memolane, Importance Of Digital Archives, & The Digital Age Privacy Paradigm
7 years ago 0 1

Think about all of the digital content you create every day and share across various social media services.  Now think about how often you actually stop and reflect on all of the information about your life that is scattered around the interwebs. You don’t do that very often, do you? Wouldn’t it be great if

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Memolane, Importance Of Digital Archives, & The Digital Age Privacy Paradigm
7 years ago 0 1

Think about all of the digital content you create every day and share across various social media services.  Now think about how often you actually stop and reflect on all of the information about your life that is scattered around the interwebs. You don’t do that very often, do you? Wouldn’t it be great if

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Social Media and the Reciprocity Theory
8 years ago 0 1

rec.i.proc.i.ty / [res-uh-pros-i-tee] / n. mutual dependence, action or influence www.merriam-webster.com ——————————————————————————————————————————————————————————- Newton’s Third Law of Physics I constantly contextualize and visualize information; it makes digesting that information easier.  Thus, I often think of social media in the context of Newton’s Third Law of Physics (for every action there is an equal and opposite reaction). 

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‘Tis the Season to be Social: Big Fuel’s Top 10 Social Gifts
8 years ago 0 1

Visit our new Facebook page. Retweet some joy this holiday season! Make this holiday season social with 10 great gift ideas for family, friends and followers. Perfect for the serious social media fanatic on your list. Share your favorites with your friends. Happy Holidays From Big Fuel!

Meet Michael Maloney, Director of Technology
8 years ago 0 1

Michael Maloney is a classically-trained guitarist turned engineer. He is Big Fuel’s Director of Technology, and is wildly interested in making things that are neat.

Engage Me.
8 years ago 0 0

As a Production Manager here at Big Fuel I am constantly online researching new social and creative content. I listen to music, stream web videos and am versed in the next great campaign. The campaigns that stand out are the ones I feel passionate about and ultimately tell a story I want to share with

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Top 5 Mistakes Brands Make in Social Media
8 years ago 0 6

Social media is a consumer’s closest connection to a brand. There are many companies out there doing it right. For those who are still developing their strategy and building resources – and for those who want a refresher – here’s a look at the top 5 mistakes brands make.

1. The brand doesn’t understand why the audience follows, subscribes and/or ‘Likes’ them …

Bud and Big Brands Bring FIFA A-Game
9 years ago 0 0

The 2010 FIFA World Cup kickoff is just days away. You may feel quickness of pulse, sweaty palms and the pressing desire to tell the guy sitting next to you exactly how many days, hours and minutes away this moment is. The reason for this behavior could be the effect of countdown timers being posted

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How To Become An Overnight Social Media Superstar
9 years ago 0 1

It started with a tweet. Granted, a tweet from very well-known influencer, Ashton Kutcher. On May 11 Kutcher tweets: “Watch the 1 girl in the back row that realizes she’s witnessing a future superstar in the making AMAZING->…”. The “future superstar”, Ashton was referring to, is 12-year-old Greyson Michael Chance.  Kutcher’s link directed his followers

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Big Fuel Lanches Youtube Channel with New Original Series: “Friending”
9 years ago 0 0

Friends, Colleagues, Partners, To officially kick off the launch of our YouTube Channel, “Content to Commerce,” today we are launching a new series of webisodes called, “Friending…”. “Friending” a BIG FUEL original series in partnership with DM2, brings you insights from today’s marketing, advertising and entertainment leaders on the subject of social media, consumer engagement

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